Yesterday, I shared some of my favourites from Graphic Design Blog‘s list of 25 logos with hidden meanings. Today, here are a few more favourites from their list of “30 more logos with hidden messages“!
The logo, at first glance, looks like a bunch of colored/transparent shapes on top of each other. However, did you know that each shape is the shape of what London looked like once? The entire logo represents the evolution of the land of London through time.
Children’s Book – Editorial
Designed by Ronald J. Cala II for Children’s Book, Editorial. The “Black and White” graphics show the silhouettes of two running children with a dove forming between their clasped hands.
Hope for African Children Initiative
For the first glance the logo shows “Africa’s Map” but with a penetrating look you will see the outlined face of a child and a protective elderly figure.
The designer, very creatively, uses the negative space and monotones to show 8 fish in one logo.
Designed by Kilment Kalchev, this wavy logo looks like “a queue of letter ‘U’s” but actually spells out the word “minimum”.
I am sure one cannot miss the letters “m” and “b” in this logo but marking it as a baseball team the logo is a clear picture of a glove clasping the met ball.
This logo clearly proves how letters of a word can be distorted to create a completely different shape to reinforce its meaning while maintaining readability.
The Cross (Church Logo)
Done by Malcolm Grear and Associates, it’s a true masterpiece of simplifying complexity. It appears a simple Cross shape but hidden inside are a dove, a clerical robe, a pulpit with bible, flames, and a fish. Check out how many of these symbols you can find out.
Carrefour in French means “crossroads” and the logo shows two opposite arrows inside a diamond shaping the C letter with the negative space between them.
This logo has been designed by Felix Sockwell showing a child’s figure face integrated with a flight of a dove.
Five-Ten is a famous family-owned company dedicated to make the best outdoor sports footwear available. When seen in upside position the logo shows a very clever blend of the numeric’s of 5 and10.
I really like how this logo uses mirror-imagery as part of its design.
The good thing about this logo is that it shows the same when viewed in an upside down position. The abstract use of “quotes” and number “7” show the number 27 clearly.
There is the Baskin Robins new logo, in where the BR also creates the number 31 for how many flavors they have.
The hidden shoe packed between the company initials conveys the company message in a very stylish and interesting way.
Actually this term is used for a medical disorder that often depicts split personalities. Therefore the logo depicts a happy and sad face both at the same time.
Do you see the “N” of Nicholson in the negative space?
Which are your favourites? Have you discovered others you can share? See you in the comments!