Nike’s “No Excuses” TVC

My brother has been mocking me with this ad every time the subject of exercising/working out comes up. 🙂 I’d offer him a witty comeback – but I just can’t seem to argue against the inspiring example of Matt Scott.

It’s a well-written ad – hitting directly on Nike’s target audience while also embodying perfectly the brand’s credo to “Just Do It.”

Guess I’ll go jump into the pool or hit the gym or something now…

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