Adweek’s 10 Best Commercials of 2011

Adweek listed 10 of its favorite commercials from 2011. Interesting list – but here are my favorites:

Nissan Leaf – Gas Powered Everything

I especially like how they take the concept, “What if everything ran on gas?” and apply ad absurdum to prove its point in the end.

 

Dead Island  – Official Announcement Trailer

This is the first time I’ve seen how a video game can evoke emotions!

 

Google – Dear Sophie

This is how you humanize technology… by showing me how it makes me more human.

 

Chrysler – Born of Fire

I really like the *attitude* behind this – sometimes, a brand really does need some attititude. Other highlights include the kicking copy at the end: “Imported from Detroit”.

 

Chipotle – Back To The Start

A nice little bit of stop-motion animation coupled with a well-selected song – and a wonderfully thought-provoking message reinforce Chipotle’s brand values.

 

Volkswagen – The Force

This was really was quite cute – to the point that it became a viral hit over social networks.

 

Which of the 10 did you like? Check out the full list of 10 along with Adweek’s commentary here.

Happy New Year 2012!

And just like that, it’s a brand new year – filled with potential for new hopes and dreams. I hope you had a great celebration, ushering in the New Year – whether it was amidst the party of the year (as is every party, every year) or in quieter settings among loved ones. Here’s to a great 2012!

Onwards and upwards!

(The video is via Igniter Media – one of my favorite sources of multimedia inspiration since they did A Social Network Christmas)

A Social Network Christmas

Here’s wishing all who celebrate a very blessed Christmas and a happy New Year!

May you experience a hearty measure of joy, peace, hope and love this season and look forward to the renewal that each New Year can bring.

I won’t be posting much over this holiday season… family beckons and it’s way too nice to be staying at the computer!

(This video, by Igniter Media, remains as one of my favorites to date):