Rumah Netflix – Now Streaming in Jakarta

Our Netflix spokespersons together with Iko Wais. Source: IDN Times

I was really proud of the team for successfully carrying out our Rumah Netflix (or, Netflix House, in Bahasa Indonesia) in Jakarta yesterday! The experiential event was designed to build brand and product awareness among local media, policy stakeholders, telco and content partners, as well as social media influencers. It was a showcase of our product and service innovations told through the lens of our content offering in an emerging country like Indonesia.

We were also graced with the presence of Iko Wais, one of Indonesia’s top actors, who stars and stunt-coordinates our latest show, Wu Assassins.

Read more about our Rumah Netflix here.

The Hollywood Reporter: Netflix’s Strategy for Southeast Asian Originals Begins to Take Shape

I’m really pleased how this story landed.

Working cross-functionally, I set out to amplify how Netflix is a platform where the treasure trove of stories from Southeast Asia transcend boundaries and are shared with the world in diverse languages and genres. I was keen to highlight Netflix’s ambition in the region and how it is charting new territories by putting the spotlight on talented regional filmmakers and bringing them beyond their home countries.

The story landed very well, and I’m particularly thrilled at the ringing endorsements that came from our creator partners:

“Southeast Asia not only offers new frontiers for streamers in terms of creators and content but providers such as Netflix, which was launched across the region in 2015, are still only really taking root across the region. The idea of giving Thai content expansive global distribution through Netflix really excites me. It opens up many new possibilities in terms of the stories that we want to tell the world and also the kind of genres which we may have not had the opportunities to do either because of budget constraints or local market demands.”

Ekachai Uekrongtham, executive producer at Grammy, Thailand, as well as head of Bravo! Studios, GMM Studios International

The impact of this story went further as well, especially when it was syndicated to other key markets across Asia.

Building Reputation: Trust Deficit in the World of Fake News

With fellow panelists and moderator. Photo credit: PRCA Malaysia

Recently, I was invited to be a panelist to discuss Building Reputation: Trust Deficit in the World of Fake News.

Here are the notes I prepared for myself (with some elaboration, specifically for this blog):

Point 1: The marketplace of reputation is built on the currency of trust.

Reputation provides the shorthand of trust – and becomes the lens by which we view the brand/company. 

However, communication doesn’t occur in a vacuum – this is where the of the media becomes vital. However, there is much to be discussed regarding the role of media as The Fourth Estate.  Which leads to:

Point 2: Fake news is possible because it is possible to distrust the media.

So, in that vacuum, bad actors fill the void with misinformation.

Media plays a key role and it’s why I have a keen interest in the survivability of the media industry. My concern is that with increasing overheads and budgetary pressures, some are veering very close to pay to play models.

Point 3: So what are we doing about this?

  1. Building & Safeguarding our reputation and building trust has become far more important amidst the noise and fake news.
  2. We are also exploring models of becoming our own media channels – owned channels (I.e. newsrooms).

More pics here.

Wishing You A Prosperous Chinese New Year 2017! Gong Xi Fa Cai!

Here’s wishing you a happy and prosperous Chinese New Year for 2017! May it be filled with laughter, joy and prosperity in this Year of The Rooster! Perhaps most important of all, may you be blessed with wonderful family reunions and the strengthening of ties with family and loved ones… perhaps, the most important blessing of all.

This year is the first year in a long, long time – and definitely the first time ever since I’ve had a family of my own – that I’ve had to make plans and travel back to “home” to celebrate Chinese New Year. I recently took up a new job that required me to move, which has necessitated this new set of considerations to ensure that I am home for family reunions (similar to the American Thanksgiving celebration).

This has really underscored for me the importance of family. It’s too easy to defer these plans citing cost, time and logistical considerations (lugging multiple young children through the airport is not something any parent looks forward to). Logically, there could be very little reason to make the effort… but life is hardly logical.

This year, as per my annual effort, I present one of my favourite corporate/brand Chinese New Year greetings. This year’s comes from Uber Singapore with a lovely little short film that really resonates with me. It reminds us about the need to make an effort to maintain the ties that bind; especially when one is in the midst of the rat race.

I hope you enjoy it as much as I did.

(Another notable effort is this one by JetStar – which I love because of the “real action” behind it. Of course, I still maintain that this my favorite Chinese New Year greeting commercial/TVC of all time by the beloved, and irreplaceable, Yasmin Ahmad, Malaysia’s darling storyteller.)

May happiness, wealth and prosperity follow you and your loved ones throughout the rest of the year! If you are traveling, please arrive safely.

新 年 快 乐, 万 事 如 意! 恭 喜 发 财!

Resource: Free Book Summaries

stack_of_books

In the course of figuring something out, I came across some helpful free book summary resources. I’m putting this here to share them with you, and as a bookmark for myself. 🙂

  • Deconstructing Excellence – A good start with free, detailed, and high quality summaries that incorporates other books and online resources related to the authors’ points. Summaries average 8-12 pages.
  • Actionable Books – Not comprehensive, but quite user-friendly. Helpful for browsing if you don’t know exactly what you’re looking for.
  • Derek Sivers – Books I’ve read – Derek Sivers’ notes on the books he read. Notes are free form and not in a summary format; but there’s a good number of books covered.
  • WikiSummaries – An average selection of books from multiple genres. Given that it’s a wiki, your mileage may vary.
  • Book Video Club – Helpful video summaries. It isn’t able to go into detail, but the videos are decent in quality and cover the main points.

Enjoy!