Entrepreneurship Defined

This is one of the best definitions of entrepreneurship that I’ve ever come across:

Entrepreneurship is the pursuit of opportunity without regard to resources currently controlled.
– Prof. Howard Stevenson, Harvard Business School

This applies even within the context of an organization, as an intrapreneur. It’s a simple 25-word definition pares entrepreneurship to its essence and explains why it’s so hard. And so addictive.

Full article from Inc.com,  What’s an Entrepreneur? The Best Answer.

Stanford University’s Entrepreneurship Corner

Here’s a great FREE resource thanks to Stanford University: The Entrepreneurship Corner. It provides a free collection of over 1600 videos and podcasts, featuring lectures by today’s Entrepreneurial Thought Leaders.

Videos are available for browsing according to the following topics:

  • Creativity & Innovation
  • Opportunity Recognition
  • Product Development
  • Marketing & Sales
  • Finance & Venture Capital
  • Leadership & Adversity
  • Team & Culture
  • Globalization
  • Social Entrepreneurship
  • Career & Life Balance

Businessweek’s Bootstrapping a Start Up Resources

Businessweek has a great, comprehensive (17 pages and counting!?) list of resources to help entrepreneurs bootstrap their business start up. Click here for the list.

I’ll try to scour through it and see what gems I can dig up for those of us interesting in branding, marketing and communications for budding businesses. Check back in!

Here are a few to start with: