The Shell Eco-Marathon Asia 2016

Shell Eco Marathon 2016

I just came back from my favorite initiatives Shell has when it comes to engaging young people for the future of energy: The Shell Eco-Marathon. This is my second tour of duty for the Eco-Marathon – a unique race about going farther, not the fastest; using the least amount of fuel.

Held in Manila from 3-6 March 2016,  over 100 student teams from 16 countries across Asia, Middle East and Africa, in the Philippines, from 3-6 March 2016, at a specially designed street circuit on the city streets of Manila.

It’s a truly unique and inspiring event – I’ve met some of the most passionate and intelligent young people Asia has to offer when it comes to science, engineering, innovation and technology as they stretch the boundaries of fuel efficiency in a real world urban environment.

I was especially impressed by Team UiTM Eco-Planet, who emerged as champions of the UrbanConcept Hydrogen Fuel Cell category for the third time in a row. This year, they debuted a 3-D printed car that was assembled from 120 individually-printed parts, with each part taking approximately 10 hours to complete. They told me they only had a small, office-sized 3-D printer, which meant that they spent over 1,200 hours printing the individual parts which was later assembled together when they arrived in Manila!

The other fun bit about the Shell Eco-marathon is the Energy Zone, which allows visitors to experience activities and games that explore the future of energy, cities and sustainability.

 

It was a really fun time in the Philippines, this year. I was very proud of our Malaysian students who swept four top awards – congrats to Team UiTM Eco-Sprint and Team UiTM Eco-Planet from Universiti Teknologi MARA (“UiTM”) Shah Alam; Team Eco-Voyager from Universiti Malaya; and Team Eco-Chaser from Monash University Malaysia!

I often say, when it comes to marketing and communications, it’s better to do “more showing, less telling.” Hence, I really think this initiative showcases Shell at its very best – especially when it comes to inspiring hope and challenging minds about the future of energy and mobility. I look forward to the next iteration of the Eco-Marathon in the next year!

More pics available here.

More info:

Lighting The World One Liter At A Time

This was making its rounds on my Facebook timeline several times before I finally decided to take the time to watch the video… and wow, was I blown away!!! The ingenuity and the intent behind this innovation is truly inspiring!

Without spoiling too much, the video shows how a man nicknamed “Solar Demi” from Sitio Maligaya, Philippines brings light to many with a simple contraption involving a plastic bottle, water and some bleach. Like many commentators, I also initially thought it was going to be a Pepsi ad – but then again, even if it isn’t, if I were Pepsi, I would definitely go do something about it!

(How is this not on a TED talk already?!)

The video is as below:

Here’s a news report on the innovation and the movement:

Finally, and most importantly, please check out their site and see if you can help support a great cause. You can also find them on Facebook here or follow them on Twitter here (@aliteroflight):

Isang Litrong Liwanag (A Liter of Light) – http://isanglitrongliwanag.org/

Isang Litrong Liwanag (A Liter of Light), is a sustainable lighting project which aims to bring the eco-friendly Solar Bottle Bulb to disprivileged communities nationwide. Designed and developed by students from the Massachusetts Institute of Technology (MIT), the Solar Bottle Bulb is based on the principles of Appropriate Technologies – a concept that provides simple and easily replicable technologies that address basic needs in developing communities.