‪Elon Musk‬’s first wife offers ‪advice‬ on how to be ‪billionaire‬. And it is awesome.

I really love how Elon Musk’s first wife Justine responds to a question on Quora, “Will I become a billionaire if I am determined to be one and put in all the necessary work required?

The advice she gives in response is awesome – which is why I’m bookmarking it by quoting it here in full (emphasis mine):

Shift your focus away from what you want (a billion dollars) and get deeply, intensely curious about what the world wants and needs. Ask yourself what you have the potential to offer that is so unique and compelling and helpful that no computer could replace you, no one could outsource you, no one could steal your product and make it better and then club you into oblivion (not literally). Then develop that potential. Choose one thing and become a master of it.  Choose a second thing and become a master of that.  When you become a master of two worlds (say, engineering and business), you can bring them together in a way that will a) introduce hot ideas to each other, so they can have idea sex and make idea babies that no one has seen before and b) create a competitive advantage because you can move between worlds, speak both languages, connect the tribes, mash the elements to spark fresh creative insight until you wake up with the epiphany that changes your life.

The world doesn’t throw a billion dollars at a person because the person wants it or works so hard they feel they deserve it. (The world does not care what you want or deserve.)  The world gives you money in exchange for something it perceives to be of equal or greater value: something that transforms an aspect of the culture, reworks a familiar story or introduces a new one, alters the way people think about the category and make use of it in daily life. There is no roadmap, no blueprint for this; a lot of people will give you a lot of advice, and most of it will be bad, and a lot of it will be good and sound but you’ll have to figure out how it doesn’t apply to you because you’re coming from an unexpected angle. And you’ll be doing it alone, until you develop the charisma and credibility to attract the talent you need to come with you.

Have courage. (You will need it.)

And good luck.  (You’ll need that too.)”

Via Business Insider Singapore.

Success is making those that believed in you look brilliant – Dharmesh Shah

I really love this definition of success by Dharmesh Shah, Co-Founder and Chief Technology Officer, HubSpot:

“Success is making those that believed in you look brilliant.”

What a way to turn a normally inward-focused pursuit into a life-giving outward worldview!

The rest of the article from which I read this quote is awesome too: 8 Slow, Difficult Steps to Become a Millionaire.

Living Our Brand: Fulfilling The Promise Our Stakeholders Perceive We Make

I was looking through some of my older presentations before and had come across one slide that said,

“Living Our Brand: Fulfilling The Promise Our Stakeholders Perceive We Make” – Leigh Wong

Allow me to unpack that a little for you:

  1. It is not enough to have a great brand strategy – one must live it out too!
  2. Living out our brand happens in two parts: first, it’s about fulfilling a promise to our stakeholders. I know there are many, many, many ways of understanding what a brand ultimately is – but suffice to say, one of the better ways of understanding what a brand is, is that it is a promise made between our stakeholders and our brand. So, living our brand means keeping and fulfilling that every promise.
  3. Second, living out our brand must also be understood in the context of our audience/stakeholder/customer/end-user. The promise we are making is not necessarily the one that we think we are making, rather it is the promise that our stakeholders perceive we are making!

So, when you want to think about living out your brand, you’ll really need to think about it in at least these terms described here.