Wishing You A Prosperous Chinese New Year 2017! Gong Xi Fa Cai!

Here’s wishing you a happy and prosperous Chinese New Year for 2017! May it be filled with laughter, joy and prosperity in this Year of The Rooster! Perhaps most important of all, may you be blessed with wonderful family reunions and the strengthening of ties with family and loved ones… perhaps, the most important blessing of all.

This year is the first year in a long, long time – and definitely the first time ever since I’ve had a family of my own – that I’ve had to make plans and travel back to “home” to celebrate Chinese New Year. I recently took up a new job that required me to move, which has necessitated this new set of considerations to ensure that I am home for family reunions (similar to the American Thanksgiving celebration).

This has really underscored for me the importance of family. It’s too easy to defer these plans citing cost, time and logistical considerations (lugging multiple young children through the airport is not something any parent looks forward to). Logically, there could be very little reason to make the effort… but life is hardly logical.

This year, as per my annual effort, I present one of my favourite corporate/brand Chinese New Year greetings. This year’s comes from Uber Singapore with a lovely little short film that really resonates with me. It reminds us about the need to make an effort to maintain the ties that bind; especially when one is in the midst of the rat race.

I hope you enjoy it as much as I did.

(Another notable effort is this one by JetStar – which I love because of the “real action” behind it. Of course, I still maintain that this my favorite Chinese New Year greeting commercial/TVC of all time by the beloved, and irreplaceable, Yasmin Ahmad, Malaysia’s darling storyteller.)

May happiness, wealth and prosperity follow you and your loved ones throughout the rest of the year! If you are traveling, please arrive safely.

新 年 快 乐, 万 事 如 意! 恭 喜 发 财!

The Priest & Imam From That Amazon Ad Are Now Actual Friends

An ad for Amazon Prime making its rounds over social media features the friendship between priest and an imam. If you haven’t watched the spot, you should… essentially, they both discover they share the same problem and – through Amazon – they help each other out.

It’s a very heartwarming trope and especially timely during these times (and season).

My faith in humanity was restored after I read this story in Relevant Magazine that reveals the actual priest and imam from the commercial met for the first time on the set of the commercial and have since become close friends.

See the interview by Al Jazeera below:

 

Wishing You A Prosperous Chinese New Year 2016! Gong Xi Fa Cai!

May you enjoy a happy and prosperous Chinese New Year this year – filled with laughter, joy and prosperity in this Year of The Monkey! Perhaps most important of all, may you be blessed with wonderful family reunions and the strengthening of ties with family and loved ones… perhaps, the most important blessing of all.

This year, given the zeitgeist of increased racial and religious polemics across the world, I thought Bank Simpanan Nasional’s Chinese New Year ad, was a timely and welcome message. It is based on their ongoing “saga” involving Aloysius and Zaitun, from their much-loved “Pengacau Raya” campaign. This installment, a sequel, tells the story of the couple and their parents experiencing their first Chinese New Year together as a multicultural family. In less than a week, the ad has gained more than 2 million views, 147,419 likes and comments with more than 40,000 shares.

(Of course, I still maintain that this my favorite Chinese New Year greeting commercial/TVC of all time by the beloved, and irreplaceable, Yasmin Ahmad, Malaysia’s darling storyteller.)

If you are traveling, please arrive safely.

May happiness, wealth and prosperity follow you throughout the rest of the year!

新 年 快 乐, 万 事 如 意! 恭 喜 发 财!

恭 喜 发 财! Gong Xi Fa Cai! Wishing you joy, love, and prosperity this Chinese New Year!

Here’s wishing you a happy and prosperous Chinese New Year ahead – filled with blessings of hope, joy and peace in the coming Year of The Goat!

Most importantly, may you also enjoy the blessing of wonderful family reunions and the strengthening of ties with family and loved ones… perhaps, the most important blessing of all.

In that same spirit, this is why, every year, I’ve normally defaulted to my favorite Chinese New Year greeting commercial/TVC of all time by the beloved, and irreplaceable, Yasmin Ahmad, Malaysia’s darling storyteller.

However, this year I discovered a short film by Coke, which reminded me that not everyone has been as fortunate in celebrating the joy of family reunions as parents are separated from their children, ironically (and by necessity), to provide them a better life. So, here’s to the children and parents, families and loved ones, who will miss each other this Chinese New Year.

May we all enjoy deeper family ties and safe journeys this Chinese New Year. May happiness, wealth and prosperity follow you throughout the rest of the year!

新 年 快 乐, 万 事 如 意! 恭 喜 发 财!

恭 喜 发 财! Gong Xi Fa Cai! Welcome to the Year of the Horse!

Here’s to a happy and prosperous Chinese New Year ahead – filled with blessings of hope, joy and peace in the coming Year of the Horse!

Most importantly, may you also enjoy the blessing of wonderful family reunions and the strengthening of ties with family and loved ones… perhaps, the most important blessing of all.

Here’s my favorite Chinese New Year greeting commercial/TVC of all time (to date, anyway!) – by the beloved, and irreplaceable, Yasmin Ahmad: Malaysia’s darling storyteller.

新 年 快 乐, 万 事 如 意! 恭 喜 发 财!