Skip to content
  • Home
  • About Me
  • Updates
  • Endorsements
  • Contact

Leigh's Inc.Sights

Curations & Musings Towards Building Influential Brands To Influence The World.

Tag: type

Great Type-Based Logo Designs

Posted on June 6, 2011June 6, 2011 by LW in Branding & Positioning, Design, Toolbox

Over at Noupe.com, I found a great showcase of type-based logo designs. I like their little blurb describing what logos are about:

A logo is the visual representation of the company that reflects the company’s business or products, all the while building up the credibility of the company. An effective logo design is one that aesthetically satisfies the target audience and possesses the potential to penetrate customers’ minds as a selling agent. It should also be simple and memorable.

For the brand logo designs, these are my favourite ones:

(This one is quite possibly my favourite – a word entirely made out of numbers!)

I like the clever use of negative space to accentuate the brand here!

This one clearly and cleverly depicts the brand name.

My only complaint about all the ones above is that none of them really indicate exactly what the brand is about. It’s a pretty name cleverly depicted – there is no chance to turn the viewer’s initial impressions (i.e. “Wow, so clever!”) into action (i.e. raised brand awareness, equity, etc.).

Even so, which are your favourite ones?

Tagged brand, branding, Design, font, logo, typeLeave a comment

Find me on Facebook

Find me on Facebook

Follow me on Twitter

My Tweets

Like Me On Instagram

No Instagram images were found.

Connect

  • Facebook
  • Twitter
  • LinkedIn
  • Instagram

Enter your email address & subscribe to receive notifications of new posts by email.

Join 1,221 other followers

Search Blog

Blog Categories

Blog Archives

Top Posts & Pages

  • About Me
  • [Quote] A Brand Is... The Product Of A Thousand Small Gestures - Michael Eisner
  • 5 Dimensions to Meta-Leadership
  • Jack Welch On The Role Of Leaders
  • McKinsey: Four kinds of behavior account for 89 percent of leadership effectiveness
Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy