Hello – my name is Leigh. For over 18 years, I have built a track record for impact-driven strategic marketing communications leadership. I am passionate about “Building Influential Brands To Influence The World”.
Hi, my name is Wong Giok Leigh (王学礼) and I have built a track record of over 18 years as an award-winning marketing and communications leader. I am passionate about “Building Influential Brands To Influence The World“.
This passion began early in college when I discovered the classical study of rhetoric. Since then, the study of how effective communications (whether a word, picture, idea or action) could persuade an audience (whether individuals, groups or even nations) towards a particular response continues to fascinate me to this day. This has developed into a lifelong pursuit to study what I call, “the art and science of Influence” (in all its fair and foul forms!).
I am currently the Head of Communications for Southeast Asia at Netflix. I am part of a team that helps formulate, execute and sustain a global communications strategy for Netflix in the Asia region.Continue reading “About Me”
As I approached the big four-oh, I spent some time reflecting how to mark this milestone birthday. I decided, on a whim, to write down forty things that came to mind in a stream-of-consciousness exercise when I looked back on four decades of life. These are, in no particular order, personal truths as well as collected … Continue reading Four Oh.
I was really proud of the team for successfully carrying out our Rumah Netflix (or, Netflix House, in Bahasa Indonesia) in Jakarta yesterday! The experiential event was designed to build brand and product awareness among local media, policy stakeholders, telco and content partners, as well as social media influencers. It was a showcase of our … Continue reading Rumah Netflix – Now Streaming in Jakarta
I’ve been fortunate to have worked with amazing people. Some of them have very kind things to say about me.
I am glad to have worked with Leigh during my tenure at Microsoft. He has proven himself to be a person who has the ability to blend strategic insight with creative flair. We have engaged on several key PR & marketing activities to build and change perception. Throughout these engagements, I have found him to demonstrate a strong discipline in linking back to our overall business priorities. He is passionate and great to work with, and I believe he would be a great asset for any organization he works for.
I had the pleasure of working with Leigh while building our UberEATS business in Singapore. Leigh was a fantastic partner every step of the way, ensuring he was across our business goals and then bringing an impressive amount of creativity to our communications strategy and execution. Leigh’s originality coupled with his deep understanding of the Singaporean media landscape ensured our messaging was consistently on-point while being delivered in uniquely interesting ways.
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