Entrusted with a Thai national treasure: the Tham Luang cave rescue story

Right now, I’m feeling very grateful and humbled to be part of the team entrusted by the amazing kids and Coach, the government, as well as the people of Thailand with a national treasure: the incredible story of the Tham Luang cave rescue.

Earlier today, Netflix announced we are joining forces with SK Global Entertainment (of “Crazy Rich Asians” and “Delhi Crime” fame), Jon M. Chu (“Crazy Rich Asians”), and Nattawut “Baz” Poonpiriya (“Bad Genius”) to bring the dramatic story of the 2018 Thai soccer team rescue to audiences around the world.

The story combines so many unique local and universal themes which connected people from all walks of life, from all around the world. Thailand is a very important country for Netflix and we are looking forward to bringing this inspiring local, but globally-resonant story of overcoming seemingly insurmountable odds to life, once again, for global audiences.

On a more lighthearted note, there picture above depicts Netflix and SK Global team members – all of whom obediently adhered to the dress code, to wear something yellow in view of the Thai King’s upcoming coronation. Let’s just say that we look calm and dignified here, but there was much hustle over the weekend looking for yellow-colored ties!

Augmented Storytelling As A Force For Good – ReWILD Our Planet

Today, we were joined by over 70 journalists from Southeast Asia to launch REWILD Our Planet, Singapore’s first Social Augmented Reality (AR) experience jointly developed by the World Wildlife Fund (WWF), Google, Netflix, ArtScience Museum of Singapore, and PHORIA.

I was particularly proud of steering this effort given the pedigree of partners we had the pleasure of working with as well as the important cause we were championing. It wasn’t easy, but we successfully pulled off the launch of a sensorial experience that connected people to nature and one another through immersive storytelling that blended cutting-edge AR technology with stunning 4K video footage from Our Planet, a new Netflix original documentary series voiced by world-renowned naturalist, Sir David Attenborough.

Experiencing REWILD Our Planet

Combining spectacular IMAX-style projections with spatial soundscapes and AR, the experience lets participants explore four landscapes representing the last wilderness places on Earth: the forests of Borneo and India, the oceans of Asia, the grasslands of Mongolia, and the frozen worlds of the Arctic. It then highlights the urgency of restoring (or, “Rewilding”) nature by encouraging groups of participants to work together to unlock global weather patterns and magical animal encounters. The experience ends by leaving participants with a deeper understanding of shared solutions and a meaningful pledge to act and help bring nature back.

Ultimately, this immersive storytelling experience – where state of the art technology and quality entertainment meet – not only showcased the breathtaking diversity of our planet, but it also drove important conservation conversations, especially about how protecting our planet is a shared responsibility.

Spot.Ph’s video feature of REWILD Our Planet

The experience uses footage from Our Planet, an eight-part series that showcases the planet’s most precious species and fragile habitats, revealing amazing sights on Earth in ways they have never been seen using the latest in filming technology. From the creators of the award-winning series Planet Earth, and the result of a four-year collaboration with Silverback Films and WWF, Our Planet combines stunning photography and technology with an unprecedented, never-before-filmed look at the planet’s remaining wilderness areas and the rare and wonderful animals that call these places home. The ambitious project was filmed in 50 countries across all the continents of the world, with over 600 members of crew capturing over 3,500 filming days.

I’m really proud that we’re able to bring great and vital content like this to millions of people worldwide, informing and inspiring them towards taking action for the greater good. With REWILD Our Planet, I hope we are also taking this one step further by showing how stories can come to life in a way that spurs us all to help improve our environment. We couldn’t be more delighted to do this in concert with our amazing partners.

If you’re in Singapore, I hope you will go and check out this amazing experience at the ArtScience Museum – entrance is FREE! Also, join many others and watch this stunning documentary series, which starts streaming today!

Standing Among Giants At The ZICO ASEAN 40 Under 40 Program

ZICO-Advisory_ASEAN-40-under-40_Header-1110x215

It has been said that “if you’re the smartest person in the room, you’re in the wrong room.”

Well, recently, I was definitely in the right room – where I was left awestruck being amidst some truly incredible, talented and smart individuals doing amazing things all over Southeast Asia!

We were part of the inaugural cohort of the ZICO ASEAN 40 Under 40 – a flagship program by ASEAN Advisory, the consulting arm of ZICO. The program paid tribute to 40 trailblazers under the age of 40 in, or from, Southeast Asia who are driving positive change and creating impact in this region. Each honoree is addressing a trend or challenge in the ASEAN countries through our work.

IMG_2347.jpg
L-R: Richard Yim, Winston Toh, Ada Chirapaisarnkul, Danial Hakim, and I. Photo credit: ZICO

You know that feeling you get where you meet someone and start asking yourself, “What am I doing with my life?” Yeah, that’s how I felt when I met some of these truly exemplary people (picture above, L-R):

  • Richard Yim – who co-founded Demine Robotics to develop better robots that more effectively remove land mines; starting in Cambodia where he was born, which unfortunately also holds the distinction of being one of the most heavily land-mined countries in the world with an estimated 4 to 6 million land mines in the country.
  • Winston Toh – a bright young man who helped bring to life the ASEAN Advisory 40 Under 40 Program; with whom I’ve also enjoyed scintillating conversations on economies of the future and its impact to modern society.
  • Ada Chirapaisarnkul – who, among many other achievements, is the founder of the Thai Young Philanthropist Network (TYPN), which today sees 2,700 young leaders working to strengthen civil society in Thailand through youth entrepreneurship training for students and teachers as well as business consultation and capacity building support for to over 100 social-purpose organisations.
  • Danial Hakim – a young grassroots leader who balances his time between his full-time job and championing the issues and concerns of his community.

ZICO-40under40-Van-Danial-Leigh.jpg

Pictured in the middle here and highly deserving of a shout out is Van Ngoc Ta, chief lawyer of the Hanoi-based Blue Dragon Children’s Foundation, which is involved in anti-trafficking work. Van has personally helped hundreds of victims of forced labor and sex trafficking, working closely with authorities. He’s a real-life superhero: when I met him for dinner the evening before the awards event, he was on the phone in the midst of coordinating a case. I can’t speak highly enough of the great work that he is doing.

I also met many other amazing fellow honorees – including a dear colleague Warren Tseng, formerly the General Manager for Uber in Singapore.

IMG_2536
Making a point to a compatriot about the new government in Malaysia. Photo credit: ZICO

It was inspiring to meet them all to hear their stories as well as perspectives. It truly augurs well for ASEAN’s future potential as a political, economic, and sociocultural bloc. I am truly humbled and very grateful to have been included as one of these great luminaries.

IMG_20180728_145511_807.jpg
Looking at the other names and their achievements – I am truly humbled to be included.

Thank you Public Affairs Asia, For The Shoutout!

My sincere appreciation to the team at Public Affairs Asia for highlighting my latest career move; as Netflix’s Head of Corporate Communications for Southeast Asia.

I’m was especially amused that you’ve called the announcement on my blog as, “one of the most innovative appointment announcements” you’ve come across. 🙂

Read the story here.

Leigh Public Affairs Asia Feature

Continue reading “Thank you Public Affairs Asia, For The Shoutout!”