Does Sex In Advertising Sell?

For the life of me, I can’t remember how I stumbled upon this link post by CreativeBits – Does Sex In Advertising Sells[sic]? The post features a great (I use that term loosely) collection of sample ads that clearly shows that there are many brands and agencies that believe sex truly sells. However, each ad and campaign does raise the question – Does Sex in Advertising (or Marketing or Branding or PR…) help in any tangible way?

Buy.ology Book Brief – BNet

Link surfing following my previous post, I’ve come across another great video on Martin Lindstrom explaining some of the fascinating findings from Buy.ology:

Great learnings from this video:

Martin Lindstrom, Buyology: Why We Buy Stuff

Here’s a great video featuring Martin Lindstrom, author of Buy.ology and neuromarketing guru, sharing with us the “tricks” that retailers use to get us to buy more stuff:

Fascinating learnings from this video: